Small Business Website Design
What do you think of when you hear the words “website design”? Probably nerds in glasses tapping away at keyboards and making confusing technological decisions. In reality, website design isn’t just for computer geniuses. Website design is the backbone of every business’s online presence these days. Even small businesses need to be savvy about their website design.
What is small business website design?
Well, website design is all about how your website looks and works. Small business website design should include elements which are suited to smaller-scale operations. For example, small business website design should be simple and uncluttered. It should clearly show your contact details and branding. It needs a call to action, such as an option to “Buy now!” or “Sign up for our newsletter!”. Google should be able to find your website easily to show it to people searching for products and businesses like yours.
How can website design affect your small business?
Having a website is a good first step for your small business, but it needs to work well. 70% of small business websites don’t include a call to action, convincing customers how to buy from them or find out more. Almost the same amount don’t even display an email address on their homepages. How can this sort of poor small business website design affect you? A shocking 50% of sales don’t happen when customers can’t find content they want online. With a good small business website design, you can potentially up your sales by 50% or more.
Small business website design lets you transmit the right image to your customers. It lets you connect with this important audience to gain customers and get your name out there to new people. If you’re interested in learning more about small website design, feel free to give us a call.
If you are located in Denver and need website and SEO support, give us a call!