Small Business SEO
Search engine optimization, or SEO, has been the term on everyone’s lips for years now. Businesses are constantly trying to figure SEO out and rank higher in search engine results, and if they’re a large business, it’s probably not too difficult for them to do that. But what about small business SEO? 20% of small businesses believe that SEO is the best way to attract new customers. We believe that number should be much higher.
Because SEO is a vital part of marketing for every business with an online presence. Size doesn’t matter. Search engines process billions of searches every day and some of them will be relevant to you. No matter who your audience is, they are online, and small business SEO will make sure are found.
What is involved in small business SEO?
A lot of small business SEO crosses over with local SEO. It’s important for you to make essential details about your business easily available online. You can do this by making your website easy to navigate and claiming your business on Google My Business. You also want to choose lower density keywords. When people google “tacos” they’re probably going to land on results for Chipotle and big recipe websites every time. But what about “tacos Scottsdale”? Well, if you’ve got a Mexican restaurant in Arizona, this is an important keyword for you. Small business SEO is all about tweaking larger online marketing advice to suit your smaller scale.
Small business SEO can really change the way your business attracts customers, making it far more streamlined. If you want to succeed, online is the way to go. And if you want to succeed online, small business SEO is the way to do it. Give us a call to find out more about small business SEO.
If you are located in Denver and need website and SEO support, give us a call!