Digital Marketing For Your Small Business
Marketing is the keystone of pretty much any business. After all, good marketing brings you more customers, makes them happy, and encourages them to keep shopping with you. It’s the digital age and more customers than ever are buying products and services online. This means that you need to get to grips with digital marketing too.
What is digital marketing?
Digital marketing is simply the marketing that you do online. Digital marketing includes online advertisements, interacting with customers on social media, sending out email newsletters, native advertising (for example, in YouTube videos and on blogs), and more.
Why do you need to focus on digital marketing?
In this digital age, customers are shopping online more than they’re shopping in actual stores. Seriously. The gap between online retailers like Amazon and brick-and-mortar stores like Walmart is getting wider and wider, and it’s the online retailers who are winning. Two thirds of US adults shop online now. The average adult spends a quarter of their waking hours online, so you need to find them there and use digital marketing to capture their interest. Billboards and TV commercials won’t cut it anymore. If you haven’t yet done so, you need to get online!
How can you master digital marketing?
First, you need to get online. Create a website that’s inviting and easy to navigate. Get active on social media accounts to promote your business and interact with customers to respond to feedback and strengthen your brand. Find your customers online and use digital marketing to appeal to them right there, on websites they’re already visiting regularly. If digital marketing doesn’t seem like your bag? Well, it’s still necessary, so get a professional to handle your digital marketing campaign for you.
If you need help with your digital marketing strategy, or you’re interested in finding out how digital marketing could help your business, give us a call!
Benefits of Webmaster Services
| On Demand Support Got a bunch of updates to make on your website? Let us do the legwork. Simply email us to submit a ticket with all your edit requests and we'll address them ASAP. |
| We Handle Software Updates One of the best ways to prevent malware breaches is by maintaining updated software. We'll handle all updates to your website as they become available. |
| Affordable Monthly Rate We don't like confusion or surprises. Know exactly what you pay each month without the hassle. |
| Continuous Suggestions from Web Experts We'll give you custom-tailored suggestions on how to better position your website for more traffic and conversions. |
Organic SEO
| Adding Value Where It Counts There are a variety of ways to optimize a website, some with more promise than others. We focus on what matters most: creating quality value for your customers to find you. Using keywords chosen by you, we position your website to compete and perform better in search results. |
| Expand Into New Markets With a solid organic SEO strategy, you'll be able to cast a wider net of leads, compete in more organic search listings, and convert more sales. |
| Generate Long Term, Sustainable Traffic High performing organic result listings can help generate leads without anybody having to lift a finger. Provide |
| Put Those Advertising Dollars Away As opposed to paid search or social media advertising, an organic SEO strategy does not require an advertising budget. All it takes is blood, sweat, and tears! (Kidding about the blood.) |
Website Security
| Protection & Prevention We use Sucuri's enterprise website firewall to shield and protect your website. We'll monitor and handle all alerts regarding the security of your website. |
| 24/7 Malware Monitoring & Removal We find, fix, and prevent malware attacks and other vulnerabilities from harming your site. |
| Increase Page Load Time By delivering your content through a Content Delivery Network, expect your webpages to load faster. |
| Security Designed For Websites Sleep peacefully at night knowing your website is protected. |
